Objective: Expand Arrogant Tae's influence as a cultural icon and celebrity hairstylist through strategic PR and impactful media placements.

Strategies and Objectives:
We positioned Arrogant Tae as a leading creative force by securing high-profile features, including covers for Rolling Outand Licence Magazine and a feature in Galore Magazine. Our approach emphasized his artistry and influence, tapping into new markets and solidifying his reputation as a stylist to the stars. Content production and PR strategies worked in tandem to amplify his brand's reach and cultural resonance.